Women’s History Month, an annual celebration that shines a spotlight directly on the achievements of women as well as their contributions to history and society, is upon us. This March, in acknowledgement, why not honor some of the female entrepreneurs (fempreneurs) that you know?
The truth is that women are starting businesses at increasing rates, and fempreneurs have already established strongholds in a variety of industries. In fact, women are said to own more than 22% of all small businesses. I’m sure that all of these fempreneurs would appreciate your support during Women’s History Month.
As such, here are 6 ways that you can celebrate female founders in March:
- Buy from their businesses. There is no better way to honor someone who owns a business than to purchase products or services from them. Whether it’s a little or a lot, it still counts. Business cycles go up and down so having a few extra sales on the books is very meaningful to the women who are out there hustling every day.
- Find a way to collaborate with them. By supporting a female entrepreneur, you can also support yourself by finding a creative way to collaborate that will move both of your businesses forward. Get innovative here and everyone will benefit (customers included).
- Follow/suppot them on social media. A like or share on social media doesn’t cost you anything (but goes a long way in terms of support). So follow and engage with women entrepreneur’s on Instagram, LinkedIn, Twitter, Facebook, and other platforms to help boost their followings and expand their audiences.
- Leave a review for their business. Positive reviews and ratings are like gold for today’s business owners. After all, consumers rely heavily on customer reviews when making purchasing decisions. Leaving a review for a female-owned company will utlimately increase their bottom line and make the fempreneur’s day in the process.
- Reach out to them. It can be lonely and isolating to be an entrepreneur. These tenacious individuals are often doing most of the work all by themselves. Why not break up that isolation by calling, texting, or emailing your favorite female founder to show some love? You’ll give them a small break from their pile of tasks and boost their energy in the process.
- Offer them encouragement. Entrepreneurs hit a lot of obstacles and setbacks; it’s the nature of doing business. At times, however, it can be discouraging and hard for them to keep moving forward. That’s why it’s important to tell the women entrepreneurs that you know how proud you are of them and to remind them that they’re doing a great job. Everyone needs a little encouragement from time to time!