Over the last decade, Simon has witnessed close friends and family deal with emergencies across the country. From floods in Florida, and storm surges along the coast, to household fires destroying years of memories — the resulting anguish, anxiety and vulnerability are a shared traumatic experience. Unfortunately, the common denominator in many of these situations is the fundamental lack of preparedness. More than 60% of Americans have no disaster plan or adequate supplies in the event of an emergency situation. After Huck spent a year learning from leading preparedness experts and first responders, JUDY was born with a simple yet powerful mission — empower families with the knowledge and tools to be prepared for the unexpected.