Imagine that during a normal week, you set goals and deadlines that assume you’ll be able to do, say, 10 units of creative work. And that, during a normal week, you actually get 4 units of creative work done.

Imagine that during light weeks, you set goals and deadlines that you’ll be able to do, say, 6 units of creative work. And that, during those light weeks, you actually get 4 units of creative work done.

Under this scenario, it’s easy to see that the goals and deadlines aren’t doing anything besides stressing you out. Set all the deadlines and goals you want, but it’s the 4 units of creative work that matters.

Let’s call those 4 units of creative work your red line. When it comes to getting stuff done, it’s the only line that really matters. Those goals and deadlines just become the tools of judgment you use to condemn yourself and worry needlessly.

Now, let’s bring this to the real world: do you know what your red line is? Or are you assessing your effectiveness based upon some abstract plan that assumes you can get 10 units of creative work done when, in fact, you can only do four?

When we’re honest with ourselves, most of us lose a lot of time, energy, and attention because our performance didn’t track the plan instead of trying to make the plan track our performance.

Build from the red line, not the deadline. (Tweet this.)

If you’re looking for additional support on working through your goals, deadlines and red lines, The Academy is the community for you. Learn more today!

Originally published at productiveflourishing.com

Author(s)

  • Charlie Gilkey

    Author, Speaker, Business Strategist, Coach

    Charlie Gilkey helps people start finish the stuff that matters. He's the founder of Productive Flourishing, author of the forthcoming Start Finishing and The Small Business Lifecycle, and host of the Productive Flourishing podcast. Prior to starting Productive Flourishing, Charlie was a Joint Force Military Logistics Coordinator while simultaneously pursuing a PhD in Philosophy. He lives with his wife, Angela, in Portland, Oregon.