Get an education, get a job, work hard and work long hours has been the mantra of mankind for a very long time.

Employees and entrepreneurs are now encouraged to work ever-increasing hours and improve productivity through the means of stimulants, prescription medications, and supplements.

The evolution of that mantra is now being taken to it’s extremes with certain entrepreneurial figureheads shouting it from the top of their lungs.

Life and business don’t have to be this way though and it’s not meant to be this tough. We don’t have to exchange our lives for money, the odd day off, and the once a year vacation.

A man who is a living testament to this is Jon Goodman.

Goodman is first and foremost a family man.

He is a 7-figure business owner.

He has only a handful of employees.

He runs the largest online community for personal trainers on the planet.

He is the leading global authority in online training.

He is a Forbes featured entrepreneur, three-time best selling author and internationally renowned fitness coach.

Most importantly he has helped tens of thousands of other personal trainers grow their own online businesses without sacrificing his own lifestyle in exchange.

You see Goodman lives differently from the rest of us. He focuses on designing a lifestyle as opposed to increasing profits and chasing the ideology of “more” is better.

Goodman does not work enormous hours.

He has long lunches with both his wife and newborn son every day from 12.30 – 2 PM.

He does not compromise on sleep, rest or leisure either.

He prioritizes his health and eats accordingly.

He never spends winter in the same place and whether it is trekking through Brazil, or exploring the Canadian Rockies he is a hard man to track down. Even if you do get through to him you’re likely to receive an email like this.

So how does one live a lifestyle like this? It comes down to choice.

You see, Goodman has chosen to pursue a lifestyle rather than a monetary figure. Most of us though, do the reverse of this with our careers and companies. We always assume that it’s easier to want more and we pursue that idea voraciously.

More money, more growth, and more exposure.

We get swept up in the idea that this will create the life we want and in exchange, we offer our most precious resource, time. We hustle from 6 AM to 12 PM, day in and day out until we either burn out or have companies that we don’t know what to do with because we’re told that is what we’re supposed to do.

Goodman said, “It’s sexy to try to create something massive and go for hockey stick growth and many entrepreneurs go for that without thinking whether it’s something that they really want.

Most will be better served to figure out themselves and how they work best, find their place in the business world, and enjoy long-steady growth vs. trying to blow the roof off.”

And Goodman is right.

We often make up an idea in our heads that if we become millionaires we almost certainly will end up with the lifestyle we envisioned. The problem lies in the fact that many of us will compromise our health, relationships, and sanity in order to reach a goal that didn’t have any purpose in the first place.

Goodman has helped people from various professions and all walks of life create online personal training businesses that are both sustainable and growable. When Goodman started he helped his clients not only to become better personal trainers and business owners he has also taught people how to lead a better lifestyle too.

What Goodman has put into practice in his own life and his students lives too teaches us that success is not based on a certain figure in the bank. It’s based on the freedom of choice that a certain amount of money offers.

Working 16 hours a day is not successful it’s ludicrous.

Your career is something that is meant to monetize the lifestyle you want to lead and not the other way around. The strategy of slow and steady wins the race is true. The cumulative 1% efforts all add up over time to create a lifestyle, not a monetary goal and Goodman is living proof of this.

If you want to learn more about online training and the lifestyle Jon Goodman has created you can find him here.