I’m going to geek out on you a bit. I’m a huge fan of Marvel and I love all the movies. My little guy (who isn’t so little now; he’s actually 12) and I practically know all the lines from all the Marvel Movies.

And a surprising twist, I really like the character Loki from the Thor and Avenger movies.

Why am I telling you this story?

In the movie, Thor Ragnarok, Loki spends the start of the film facing imposter syndrome. He is an actual “imposter”, personified as Odin, King of Asgard. Loki lives in constant fear that one day he’ll be exposed as a fraud, and eventually he is.

Have you ever felt like a fraud or “imposter” in your business or entrepreneurial journey?

First, let’s unmask Imposter Syndrome. Imposter Syndrome is simply the feeling that you got lucky or you haven’t earned your success. It’s the feeling of you’re a fraud. It causes us to doubt ourselves, doubt our work and doubt our ideas.

If you’ve experienced imposter syndrome, you are not alone! Imposter syndrome is nothing new and it can affect anyone, regardless of job title or social status. Well known celebrities, such as Kate Winslet, Emma Watson and Michelle Pfeiffer, have spoken publicly about imposter syndrome and being deemed a fraud. I’ve often asked myself, “Who am I to call myself a Photographer?”

How do we become our own hero and defeat imposter syndrome?

First step is acknowledging those imposter thoughts that slowly creep in. Secondly, try to put them in perspective. The simple observation of that thought can help you let it go.

It also helps to remind yourself of your good qualities by making a list of your achievements. Focus on your strengths and look at your list frequently.

Are you an expert in your niche? In more ways than one, you’re really good at a particular skill or have experience in a particular area. Keep your focus on your expertise.

Lastly, acknowledge all the positive feedback, comments, emails, testimonials and what people say about you on social media. You have a gift; don’t be afraid to share it.

Here’s the takeaway. Everyone has experienced imposter syndrome. Imposter syndrome is real and can get you down once in awhile, but don’t let it hold you back.

You are not Loki! It’s okay to have imposter moments, but don’t lead an imposter life.