A woman applies for my coaching, and after having a strategy session, I can tell she is super motivated, pumped-up, and ready to roll.

She is getting married in 90 days, and she is committed to having her dress fit like a glove.

She is a high-achieving executive who’s used to getting things done.

She wants a strict, take-no-prisoners meal plan, and she wants to have her ass kicked all over the gym floor.

Great! after informing her that the approach I will take to create her plan is advanced, I cook a meal plan with specific numbers and a five-day intense workout routine.

She goes all out, from 0 to 100% on her eating and workout routine.

She runs hard enough to throw up during every sprint.

She never so much as look at a treat.

When she isn’t roasting asparagus and removing every of fat from her chicken breast, she takes a spin class or goes out for a run wearing a weighted vest.

She loses so much fat; she seems to be vanishing.

In her last dress fitting, she cries and excitedly sends me a message saying, “I’m killing her dress!”

Then the wedding day arrives, she goes on her honeymoon, and I don’t hear from her upon her return.

Eventually, I run into her in a coffee shop.

She’s put on all the weight she lost, with interest.

What happened?

Well, the hardcore approach just wasn’t sustainable.

Guess what?

This principle applies to everyone, trust me I’ve been there.

With years of yo-yo dieting in my resume, I’ve lost over 80 pounds to see it start creeping back on during the holidays.

So when considering your health and fitness goals, ask yourself these questions:

  • What will you be doing a year from now?
  • Five years from now?
  • Ten years from now?

Consider this:

  • If you were to take this all-out approach, can you last?
  • Will you be able to sustain it?

or

  • If you are looking at it for the permanent change, What needs to happen for that to occur?