For writers, blogs are hard to keep up with.

I know this because I used to have a blog. It’s an expression of one’s personal journey. It’s similar to a business in this sense and many others – in the way it’s branded, and how every blog post must contribute value to the blog as a whole.

So, I always find it remarkable when I come across bloggers who devote countless hours to their craft. They’ve created a home in their own pocket of the World Wide Web, and use that home to educate, inspire, and express.

Here are three ‘boss bloggers’ and their blogs, which are each so aligned with their creator’s purpose and vision. You’ll notice how different they all are, proving the vast span of interests and industries a blog can express.

1.A Taste of Koko by Jane Ko.

Jane Ko is the blogger behind A Taste of Koko, Austin’s top food and travel blog that features the hottest restaurants and weekend getaways. It has been featured in O Magazine, InStyle Magazine, OWN TV Network, and The New York Times. Spanning from articles like “10 House Plants and How to Take Care of Them” to recipes for coffee cocktails (a boozy iced latte which I’ll be trying ASAP), A Taste of Koko has perfected her voice and imagery. Viewing her blog is like walking into a candy store for its vibrance and diversity in content. Jane also recently launched Shop Koko, her very own line of foodie tees!

2.The RaftUp Blog by Alysha Hemani.

The RaftUp Blog is the content center of RaftUp Technologies, a marine technology company. It’s “a blog about everything nautical” – from articles on beginner kayaking tips to reasons we should keep boating in the fall (which convinced me!). Created by Alysha Hemani and her cofounder, Jacob Neeley, the Raftup Blog aims to provide the experts’ two cents and peanut gallery commentary on the hottest marine trends, boater hacks, product reviews, and all things outdoor recreation. They also provide updates on their app and engage with their user base, which they welcome you to join by downloading the free RaftUp app.

3.A New Title by Kaci Courtright

Pepperdine student Kaci Courtright started A New Title privately three years ago as a ‘place of business inquisition.’ In January 2018, she decided to publish her personal reflections and share them with the world. Following her natural curiosity about business and reading, it offers business book reviews, breakdowns of common business questions, and insight into other related themes. Articles include insights on how to spend retirement money and my favorite read, “A Breakdown of Shark Tank!” If you’re curious about business and want a place to start, this is it!

Make sure to check out each of these blogs and give their hard work a read. All of the ways that we express ourselves and share our passions with the world make a difference – even if it’s just in the enjoyment of a single reader. I sincerely enjoyed peeking into the worlds of these boss bloggers.

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  • Haley Hoffman Smith

    Speaker & Author of Her Big Idea

    Haley Hoffman Smith is the author of Her Big Idea, a book on ideation and women's empowerment which debuted as a Top 3 Bestseller. She has been featured in Forbes, Entrepreneur, and the Washington Examiner, and graduated Phi Beta Kappa from Brown in May 2018. She is the founder of the Her Big Idea Fund in partnership with Brown's Nelson Center for Entrepreneurship, which awards grants to women who apply with BIG ideas, and Her Big Lash, a cosmetics company.

    At Brown, she was the President of Women’s Entrepreneurship and started the first-ever women’s entrepreneurship incubator. She speaks on topics such as women's empowerment, innovation, social impact, and personal branding regularly across companies and college campuses, most recently at Harvard, TEDx, SoGal Ventures, University of Michigan’s Ross School of Business, and more.