As optimal as we try to make our lives, there are many things with which we all struggle at different times, even when the answers are obvious.  I’m no exception and there are many aspects of my life that I continue to work on and strive to improve each day.  I’m not perfect – nobody is.

I use Coaching to help me zero in on any issue, challenge or struggle that I face, and being coached helps show me the way forward, provide the ‘ah-ha’ moment and sometimes point out the blindingly obvious.

When I scoured the web to understand how to drive traffic to my website, the recommendation was to write blog posts over 1,500 words as this would help with search engine optimisation (SEO) and drive more traffic to the website.  I found that writing that amount of content was time consuming as it involved researching the blog post, writing it and then refining the words – all of which required about 4 hours a week.

The time commitment pushed me to the point of procrastination and finding the time to write a blog post constantly fell to the bottom of my to-do list. 

I brought this up with my Coach and we explored why I was procrastinating, why the blog posts needed to be 1,500 words and what made me afraid.  Deep down, I knew that I had all the answers, but I couldn’t see the way forward.

The penny dropped for me when I was asked, “Is it better to get your message out there, even if in 500 words, rather than not at all?”   This was a powerful question and gave me my ‘ah-ha’ moment. 

Why am I writing a blog?  To share the knowledge that I have with the world, to help people reach a state of peak performance and attract clients to my Coaching practice.

Is writing 500 words better than writing nothing?  YES.

I committed to writing 4 shorter blog posts over 4 days. This way, I had a stock pile of blog posts.

This is a simple example of how a Coach can help you unstick something that you are procrastinating on, give you the ‘ah-ha’ moment and help you find the way forward. It’s not all about sharing hacks and knowledge but about helping clients see the way forward and bringing about change.

I find that being coached is invaluable and something that I will continue to seek out for the rest of my life.

Something for you to think about:

  • It’s better to start something and do it in a small way rather than do nothing at all.  Is there something in your life for which you could adopt this?  For example, going for a walk rather than a run, reading one page of that book rather than one chapter or meditating for 5 minutes each day rather than 20 minutes.
  • What stories are your monkey brain telling you, and are you listening to them?  What thought limiting beliefs are holding you back?


  • Nick Powell

    Helping entrepreneurs and executives take their personal and professional performance to the next level.

    I've spent the past 17 years helping to transform businesses and am now working with entrepreneurs and executives to do the same. I work with high achievers to help take their performance to the next level using cutting edge strategies, tools and techniques from the worlds of cognitive performance, bio-hacking, productivity and neuroscience to enable a state of peak performance.