Dear Readers,

If there’s one thing many of us are reluctant to talk about, it’s money. We might be comfortable sharing all sorts of personal information—about our health, our religious beliefs, even our personal relationships. But when it comes to our finances, we clam up.

And this year that reluctance may be stronger than ever. If you’re one of the millions of Americans who has lost your job or your home and is struggling to make ends meet, money may be the last thing you want to discuss. Or if you believe that a loved one is worried about their finances, you might be hesitant to bring it up.

Trust me, I get it. Even in good times, our finances can trigger all sorts of emotions, ranging from fear, to embarrassment, to guilt. Others may feel unprepared to deal with their money and therefore don’t discuss it. Or others may believe their personal finances are just that—personal—and not to be shared.

The problem is that this reticence can work against us. The financial world has gotten so complex that we all need guidance and support from time to time. And this year in particular, we need each other more than ever.

Therefore, this holiday season, my hope is that individuals and families across the country will initiate open, honest and respectful conversations about money. Spouses, children and parents, whether you’re personally facing financial challenges or not, whether you’re concerned about a family member or not, I encourage you to share your thoughts, your knowledge, your wisdom and your encouragement. And especially if you’ve had a tough year, opening up can be particularly important. In so doing, you not only can pave the way for more economic security, but forge closer emotional ties as well. 

Some suggestions for getting started

To be completely honest, talking about money can feel awkward at first, especially if you’re not used to it. If this is new for you, my first suggestion is to start with some introspection. Think about your own relationship to money. By nature, are you a spender or a saver? Are you cautious or more of a risk taker? Are you goal oriented? Are you a detail person or more interested in the big picture? All of these things will color the way you deal with money.

My next piece of advice is to take it slow. When you approach a loved one, explain your intention, and set up a date and time to talk that will be convenient for everyone. That way no one will feel blindsided, and everyone will have the time to collect their thoughts. 

I’m reminded of this by a young colleague as she anticipated a visit from her age 70-something parents. Concerned about their finances, she gave them a heads-up that she wanted to set aside some time for a money talk. That way, her parents felt prepared and the three of them were able to have open and productive talks over the course of their time together. Not only did the parents agree to meet with a financial planner, but they were also able to open up about a host of other important issues with their daughter— from their delayed retirement to their estate plan. And perhaps best of all, the entire family can now face the future with a new confidence that they will discuss issues as they arise. 

Treat everyone with sensitivity and respect

Whether you’re talking to a spouse, a sibling, a child, or a parent or grandparent, there are a few principles that remain constant. While many of them may seem obvious, they’re easy to cast aside when emotions kick in.

First, in money, as in life, there’s no place for deception. As much as you may want to paint a rosy picture or cover up some embarrassing details, it’s essential to face issues head-on and present them honestly. I recently wrote about the importance of being frank with your children, even when times are tough.

Of course, the same goes for couples. We all know money can be a huge stress in a marriage, especially when money is tight. I’m a big believer that each spouse should have some financial autonomy at the same time that they share all of the big decisions. So, if you’re just starting out together, take the time to establish some guidelines and get on the same page financially. Or even if you’ve been married for years and avoided money conversations, it’s never too late to start. Think about it as an opportunity to share your values and work together towards a common goal. 

And finally, avoid the blame game. It’s fine to disagree, but listen carefully to the other person’s thoughts before you respond. Do your best to steer clear of hot buttons and stay positive and non-accusatory. Give each other the benefit of the doubt.

Back up your discussions with sound information

If in the course of your conversations you realize that you need more information before you commit to a course of action, that’s not only fine, it’s advisable. Do your research and consider consulting with a trusted professional so you fully understand your options. Money conversations are hardly ever one and done. What’s important is that you start the process, remain guided by the facts and your goals, and commit to finding solutions.

Looking to the new year

I honestly can’t think of a year that has been as challenging as 2020. My heart goes out to every person who has lost their home to a forest fire or a hurricane, their loved ones to the pandemic, or their business or job to the economic fallout.

These catastrophes underscore the importance of our personal relationships. And my hope is that as we look to 2021, we will begin the process of healing by reaching out to all of the people we care about most. 

When we talk about money, we’re really talking about much more. Money is nothing but a tool to allow us to follow our hearts and our dreams. Let’s start the new year by engaging in open, honest and respectful conversations about those hopes and dreams—and work together to make them a reality.

Have a personal finance question? Email us at [email protected]. Carrie cannot respond to questions directly, but your topic may be considered for a future article. For more updates, follow Carrie on LinkedIn, Twitter and Facebook.


The Charles Schwab Foundation is a 501(c)(3) nonprofit, private foundation that is not part of Charles Schwab & Co., Inc., or its parent company, The Charles Schwab Corporation.

The information provided here is for general informational purposes only and should not be considered an individualized recommendation or personalized investment advice. The investment strategies mentioned here may not be suitable for everyone. Each investor needs to review an investment strategy for his or her own particular situation before making any investment decision.

All expressions of opinion are subject to change without notice in reaction to shifting market conditions. Data contained herein from third-party providers are obtained from what are considered reliable sources. However, their accuracy, completeness or reliability cannot be guaranteed.



  • Carrie Schwab-Pomerantz

    Board Chair and President, Charles Schwab Foundation, Senior Vice President, Charles Schwab & Co., Inc. and Board Chair, Schwab Charitable

    A leading advocate for financial literacy, Carrie served on President Bush’s and Obama’s Advisory Councils on Financial Capability and was nominated by the San Francisco Chronicle for its Visionary of the Year Award in 2014 for her work on financial literacy. Additionally, she serves on the national board of governors of Boys & Girls Clubs of America and was appointed Commissioner of the San Francisco Status of Women, which fosters the advancement of women through policies and programs. See full bio here.