Celebrated feminist advocate Caroline Criado Perez investigates the shocking root cause of gender inequality and research in Invisible Women​, diving into women’s lives at home, the workplace, the public square, the doctor’s office, and more. She brings together for the first time an impressive range of case studies, stories and new research from across the world that illustrate the hidden ways in which women are excluded from the very building blocks of the world we live in, and the impact this has on their health and wellbeing. From government policy and medical research, to technology, workplaces, urban planning and the media – Invisible Women exposes the biased data that excludes women. In making the case for change, this powerful and provocative book will make you see the world anew.

Informative, inspiring and insightful, Invisible Women should be compulsory reading in schools, organisations and communities.

You’ve heard all about the Gender Pay Gap… Welcome to the Gender Data Gap. Yes spoiler alert our world is largely built for men, by men, in a system that can ignore half the population. This book will tell you how and why this matters. Indeed Invisible Women, Caroline Criado Perez shows us how, in a world largely built for and by men, we are systematically ignoring half the population. Caroline carefully and meticulously exposes the gender data gap – a gap in our knowledge that is at the root of perpetual, systemic discrimination against women. This invisible bias with a profound effect on women’s lives.

We know that data is fundamental to the modern world, from economic development, to healthcare, to education and public policy, we rely on numbers to make crucial decisions. But because so much data fails to take into account gender women pay the personal cost for this bias, in time, money, and often with their lives. Built on hundreds of studies in the US, the UK, and around the world this is a groundbreaking, unforgettable exposé that will change the way you look at the world.

Last month I was coaching a male executive client just before we ended our session he showed me a copy of Invisible Women and highly recommended this book to me. He said that this book had “fundamentally opened his eyes as to how unfairly women have been and are being treated.”

I could not agree more, informative, inspiring and insightful, Invisible Women should be compulsory reading in schools, organisations and communities.

Reference Invisible Women: Data Bias in a World Designed for Men by Caroline Criado Perez  


  • Sunita Sehmi

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