Kreisler is a Princeton-educated lawyer turned award-winning comedian, best-selling author and champion for behavioral economics. He is the author of Get Rich Cheating and he co-authored, Dollars And Sense: How We Misthink Money and How To Spend Smarter, with Dan Ariely. He won the Bill Hicks Spirit Award for Thought Provoking Comedy, writes for TV, politicians and CEOs, has appeared on CBC, CNN, Fox News, MSNBC, Current TV and Sirius/XM and has toured most of the known world. Kreisler uses behavioral science, real life and humor to understand, explain and change the world.