Many of us are familiar with the stock markets.  We may or may not be investors, but we hear the performance of our favorite brands and companies, and we hear about the Big 4 (Amazon, Google, Apple, Microsoft) surpassing the $ 1 Trillion valuation mark in their stocks.  That’s trillion with a T.

How did these organizations grow to those levels?

They invested in themselves.

They spent a big part of their budgets on making better products and services.  Improving their processes, listening to customers. Being innovative. Hiring the best.

It took time.  Amazon’s IPO price was $18 a share.  As of this post, Amazon stock closed at $1,864 a share.  That’s a decent ROI over a long period of time.

Would you like to 100x your value?

You can, and it’s about investing in yourself.

Here’s some tips on how to invest in yourself today:


Logical that I start off with finances.  I will keep this one as simple as I can. Don’t spend more than you make.  Do not use credit cards, unless you absolutely have to, and when you do, pay off the debt as quick as you can.


You need to be more active.  I’m guessing at least 90% of those reading this post do not get enough physical activity.  I’m not telling you to become a gym rat, but if you end up enjoying that, go for it! Park farther away in the work parking lot. Park further away at the mall or grocery store.  Go for after dinner walks. Walk at lunch. Stand up from your desk every 25-30 minutes for a few minutes (if you’re able to stand.) Stretch. Do a couple push ups or sit ups, if you can. 


Our mindset controls our physical and mental wellbeing.  How we think, what we consume (read, hear, watch) impacts our mental state.  Live simpler. Don’t overload your days, otherwise you’ll burn out like I did in 2009.


What’s your favorite activity?  Where’s your favorite restaurant? 

When was the last time you performed that favorite activity?  When was the last time you ate at your favorite restaurant? 

If it’s been more than a few weeks ago, you need to hit up that restaurant, and do that activity.  Don’t use “I’m too busy” as an excuse. Look at my Bucket List article and visit for a free bucket list template.

Personal Development

This one is crucial.  When was the last time you did something to improve yourself?  Could be a gym membership, personal trainer, or life coach, to guide you through some of the challenges that have been pestering you (or worse) for a long time.

Investing in yourself includes personal development.  If you spend $20 a day on Sixbucks, over a year that’s over $7,000 a year.  Let’s say you can escape the coffee shop for $10 a day, then that’s still over $3,500 a year.

Imagine what you could learn and accomplish if you allocated that money to learning some new skills, or address a problem in your life that you haven’t been able to correct.

The team at Breakfast Leadership provides CBT, NLP, Burnout Prevention and life coaching.  Schedule a no obligation call by clicking this link. . Investing in yourself is the greatest investment you can make!

Be well!


  • Michael Levitt

    Chief Burnout Officer

    Breakfast Leadership, Inc.

    Michael Levitt is the founder & Chief Burnout Officer of Breakfast Leadership, Inc,, a San Diego and Toronto-based burnout prevention firm. He is a Certified NLP and CBT Therapist, and is one of the world's leading authorities in burnout recovery and prevention.  He is also a Fortune 500 consultant, #1 bestselling author, and host of the Breakfast Leadership Show, a top 200 podcast on iTunes. He is a 2x Top 20 Global Thought Leader on Culture with Thinkers360. He is a former Healthcare executive, CIO, and CFO overseeing $ 2 Billion budgets, so he’s seen and done it all.
    His main keynotes are:
    1. Burnout Prevention: How To Avoid Your Own Year of Worst-Case Scenarios 2. Workplace Culture: Create A Workplace That People Will Beg To Work With 3. Working Remotely With Boundaries: How To Accomplish More At Home, Without Burning Out