From an early age, I have naturally developed a three days rule to deal with any disaster that life sent to me. 

On the first day, I was allowed to cry my eyes out and feel sorry for myself — anything to release the tension and frustration inside.

On the second day, it was time to wipe off those tears and assess the situation. Was it really about me? Or was it just a result of miscommunication, assumption, or other people’s issues that had such a painful effect on me?

On the third day, it was the time to focus on moving on and finding the solution to whatever it was that I was facing.

That gloomy April day in 2017, my method had been put to its ultimate test.

As I heard the doctor talking to my other half, telling him that the illness that had suddenly entered his life a couple of weeks before, was, in fact, a very aggressive stage 4 Lymphoma Cancer, I remember feeling completely numb. I looked at him as he was sitting in a chair speechless, staring in front of him in disbelief. We did not notice the doctor leave the ward, there was just this deafening silence and emptiness.

I drove home, tears falling from my eyes, unable to deal with the reality.  My world was crumbling before my eyes…  I cried, but inside of me, I felt that survival mechanism was kicking into action. And this time it showed in the most powerful and intense form.

I asked myself a question – was is about ME? The truth was, this cancer was not my battle to win or lose, so I had to find something else to focus on.  The answer came down like a tropical rain… Our dreams. I must focus on OUR dreams.

I knew deep down somehow that this was not the end for us and I committed to trusting my soul against all evidence. I knew I needed freedom for those dreams to become reality. So I did something nobody expected – I committed to growing my online business for when the day comes, and all of this will feel like a bad dream we once had, we could truly feel free and enjoy the life together. I simply refused to give cancer any energy. None whatsoever!

That intention changed everything. Two years on, my husband had also miraculously recovered, and we are indeed building a new life together, supported by my online visibility business. A much happier life.

Sometimes it is important that you step back from the emotion and ask yourself – is this about me? What can I do right now to make it better? And then, focus on the point way beyond the outcome you want, on the dreams beyond your goal or your wish.

Make an intention to reach that point. It only takes a moment of bravery.

Then take action.

And watch the Universe align.


  • Juliette Stapleton

    Visibility That Sells Strategist

    Juliette Stapleton is a Visibility Strategist for coaches and service providers, host of the Show Up! Stand Out! podcast, and an expert on organic marketing. She teaches how to get more & better clients online spending less time on marketing. Her clients and students from over 30 countries have been using her simple signature strategies around live-streaming, content and positioning to create incredible results in their businesses. Juliette has been featured in Forbes and several major business and marketing podcasts, like 365Driven, Rising Tide, iHeart Radio, and Confident Live. She is an active contributor to world leading online publications, such as Influencive, Addicted2Success, Thrive Global, Good Men Project and many more. She lives in Tallinn, Estonia with her husband and daughter.